Digging Deep in Tough Times

Uncategorized Aug 22, 2019

Leading a business can be one of the most rewarding, challenging, exhilarating, stressful and amazing things you do.

When all is going well – the business is making money, growing, you’ve got a great team, clients are happy etc it feels like you’re on top of the world.

But when you lose that big account or your industry takes a hit or your best people go elsewhere, you take it personally. It’s impossible not to. And that can affect the way you think, feel and act. So how do you continue to be a great leader and pull yourself through those really difficult, lonely times?

1. Remember why you’re doing this

Take a look at your company vision. Remind yourself where your business is heading, why you exist, what makes you so unique – these challenging times are just a bump in the road, your path stretches long into the future.

2. Involve the people around you

Nobody is expecting you to get through this along – you’ve spent years building a great team, full of the most talented people. So get a pen and paper and start brainstorming ideas for how to move forward. You’ll be amazed at how ingenious some people can be when put to the test.

3. Lead yourself

You can’t be a great leader of others if you don’t believe in yourself. Dig deep and find all the things that make you a leader worth following – your energy, your passion, your drive, your kindness …. it can be hard to be all these things when times are tough but they’re what make YOU special so find them again.

4. Strategic partnerships

As business leaders, we’re all guilty of thinking we can do everything ourselves. Well *newsflash* – there are great companies out there doing equally awesome things and you can team up with them. When you’re in a really difficult place as business, look to brands who share similar values and just start a conversation. They can help you reach a whole new audience, bring a new dimension to your business and potential new revenue streams. Just make sure the partnership works for both parties.

5. What makes you TRULY happy?

We only have a few, short years on this planet so make them count. The more time you spend doing the things you enjoy, with the people you love, the easier you’ll find it to be positive about the future and climb out of this difficult hole. You’ll be in a much better headspace and be able to think clearer if you’re not being drained of energy. It’s not selfish to want to enjoy time with your kids, or get out on the bike. Whatever it takes to clear your head and figure a way around your challenges.


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